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Our Studio

At Big Hollow and WhatVest we create unique, high quality custom gear that inspires adventure and builds community around our shared love for the outdoors. We support environmental protections to help keep our mountains wild and our snow falling. 

We design and sew most of our gear and apparel in-house at our studio in Laramie, Wyoming. We are designers, master seamstresses, pattern makers, creators, and lovers of the outdoors.

Nadia Burton, Founder & Lead Designer

Nadia Burton has been involved in the ski industry for over 25 years. She skied competitively- both in park and big mountain- throughout her twenties based out of Jackson Hole, Wyoming. Her experience in the ski industry spans from athlete to cat ski guide to helping run base operations for heli ski operations in Alaska. Nadia has been designing, sewing and manufacturing goods since 2015 and runs her business splitting her time between Laramie, Wyoming and Steamboat Springs, Colorado. Watch Nadia skiing Alaska.

Nadia Burton, Owner, Lead Designer, WhatVest, Big Hollow Designs, Steamboat Springs, Colorado

Josh Burton, Co-Owner/Designer

Popping out of the womb wearing a PFD, Josh Burton was born and raised on the river. He hails from the Nantahala River zone in Western North Carolina and has guided on rivers throughout the US and Canada. A longtime Steamboat local, you can find Burton shredding on a snowboard or skis and you can't miss his big blond mustache and huge smile.

SUSTAINABILITY AND ETHICAL SOURCING

At Big Hollow Designs and WhatVest we are committed to reducing our carbon footprint and contributing to the betterment of our world as a whole. Annually we contribute one percent of our profits to environmental non-profit organizations. A portion of our technical fabrics are made from recycled plastic bottles and/or manufactured in the USA. We reuse and recycle materials in the creation of our custom apparel whenever possible. We are close to achieving zero waste in our production fiber studio as all our fabric scraps are used to fill dog beds.

1% of OUR PROFITS SUPPORT:

Greenpeace

Natural Resources Defense Council

Environmental Defense Fund

Earthjustice

The Trust for Public Land

Protect Our Winters

The Ocean Conservancy

Wyoming Public Media

American Whitewater

Friends of the Yampa

WhatVest Collaborations

Collaborations:

Icelantic

Colorado Avalanche Information Center (CAIC)

T-Bar Steamboat

Protect Our Winters

Atmosphere Mountainworks

International Freeskiers Association (IFSA)

Sizing Charts

WhatVest Sizing Chart:

Please note that our L/XL runs on the larger side.

2023-2024 Adult WhatVest Sizing Chart:

ADULT SIZE

HEIGHT / WEIGHT

Max Chest/Waist Width

(remember you will have ski gear on!)

Extra Small

5' - 5'5" / 90lbs - 145lbs

44"

Small/Medium

5'5" - 5'10" /  125lbs - 180lbs

50"

Large/Extra-Large

5'10" - 6'4"  /  165lbs - 255lbs

55"

 
Grom (Kids/Junior) WhatVest Sizing Chart:

 GROM WHATVEST SIZE HEIGHT / WEIGHT
Small (6-8) 40"-49" / 40 - 55lbs / ~ Age 5-7
Medium (8-10) 48"- 58" /  50 - 75lbs / ~ Age 7-10
Junior  57"- 64" / 70 - 90lbs / ~ Age 9-13

 

CUSTOM WhatVest Sizing Chart:

 CUSTOM WHATVEST SIZE HEIGHT/WEIGHT
Junior 57"- 64" / 70 - 90lbs / ~ Age 9-13
Extra Small 5' - 5'5" / 90lbs - 145lbs
Small 5'5" - 5'8" / 130lbs - 150lbs
Medium 5'8" - 5'11" / 140lbs - 180lbs
Large 5'11" - 6'2" / 180lbs - 220lbs
Extra Large 6' - 6'4" / 220lbs - 255lbs
Extra Extra Large Tall 6'4" - 6'8" / 255lbs - 300lbs


WhatVest Care Instructions:

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